Quixtar Advertising? Yes we are!

A little while back someone asked if Quixtar would be doing any advertising similar to the Amway ads that are currently running on TV and Radio.  At the time I said "no", I wasn't aware of any advertising plans.  Well, turns out I was wrong ....

National ad campaign aims to build awareness of Quixtar, Alticor, Nutrilite

A multimillion-dollar ad campaign for Quixtar, Alticor, and Nutrilite will soon launch in the U.S. and Canada with print and TV ads.

The goal of this ad program is to enhance the reputation of Quixtar by building awareness of the Quixtar business opportunity; Alticor, its parent company; and the NUTRILITE brand. By creating and running its own ads, Quixtar helps IBOs in their sponsoring and selling efforts.

The Quixtar TV spots focus on “The Land of Will.” These beautifully crafted commercials offer an optimistic and hopeful look at the Quixtar opportunity, and end with the tagline: “Where there’s a will, there’s an opportunity. Powered by Quixtar.”

The Alticor print ad tells the company's history, with the tagline: “It's been another good day.”

The TV and magazine spots for Nutrilite are beautifully shot and compelling, ending with the line: ”Nutrilite. Best of nature. Best of science.”

The Quixtar and Nutrilite commercials will run on network and cable channels, during shows like NBC Sunday Night Football, The Macy’s Thanksgiving Day Parade, and the Country Music Awards.

Nutrilite’s print ads will appear in Newsweek magazine. The Alticor ad will appear in USA Today.

Comments

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Just want to let you know that it is nice to see this type of update on a more regular basis.

Perhaps some of the IBOAI run blogs could learn something...

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